What started off as an online store for snowboarding equipment has become a phenomenon today. Over the last decade, Shopify has helped more than half a million people establish their online stores all across the globe. By August 2017, its total gross merchandize volume exceeded a whopping $82 billion.
Shopify’s rising popularity and the success stories of umpteen Shopify store owners have compelled people to find out more about this sensation and get started with it.
This blog lucidly lists out a few simple steps that you will have to take to set up your own Shopify store. Let’s get down to the brass tacks:
1. Sign Up – It all starts with a simple sign-up. Shopify offers a 14-day free trial so that you can find out yourself how it can do wonders for you. Once you click on “Create Your Store“, you will be directed to screens that will ask you personal information and details related to your product and business.
2. Select a Look for Your Store – Once you have keyed in the details, it will be time to select a theme for your Shopify store. Shopify offers a variety of free themes from which you can choose one for your store. If you want to stand out, you can select from a bunch of paid themes.
3. Set Up Your Store – After adding a theme to your Shopify store successfully, it will then be time to go a little deeper and customize other aspects of your store. From Inventory handling to Taxes and from Checkout Process to Shipping, Shopify allows you to customize everything in a way that suits you best.
4. Upload the Products – Upload the products you want to sell on your Shopify store. Always add as much details about your products as possible in the description box. Make sure that your content is SEO-centric so that it helps your products appear earlier in search engine results. You can change the order of the products anytime; so, you do not have to worry about the order in which you upload them.
If you already have an existing product list that you can export, Shopify allows you to import your product catalog directly from a file.
5. Add a Sales Channel – One of the most remarkable features that sets Shopify apart from the competition is that it gives you the option to add different sales channels to your store. Adding a sales channel involves putting a “Buy” button on different social media platforms like Facebook, Instagram etc. on which you want to sell your products. This way you can increase conversions even from your social media pages.
Among the sales channels available on Shopify, some of the most popular are Amazon and Google Shopping.
6. Go Live – Once you are done with customizing all the aspects of your store, you can go LIVE and start selling your products online.
To sum it all up, setting up a Shopify store is not a complex task; rather, it is a fun-filled activity. If you are thinking of starting your own Shopify store, just follow the above steps and set one up now!