How to Create a Highly Effective FAQ Page

FAQ (frequently answered questions) pages are extremely powerful if created correctly. Benefits include solving customer problems, reducing the burden on customer support, building trust and relationships with customers, establishing yourself as an expert, adding needed SEO juice, improving site navigation, providing extra opportunities for a sale, gathering key customer insights, and helping customers on their purchase journey by alleviating purchase anxiety.

But how do you go about creating a FAQ page to realize these benefits? How do you create a page that serves as a silent salesperson, both driving traffic to your site, whilst also contributing to your bottom line? Here are some tips.

Tip #1 Scratch The Traditional FAQ page

Before we forge ahead, let’s recognize something. The traditional way of creating FAQ page is not effective, at least from an SEO point of view. Traditionally companies list about 5-15 questions on one page and immediately under each question they include a two to three sentence answers. The answer in itself is often very poor.

Doing things this way is not good for a variety of reasons:

1. We live in an age of content where consumers enjoy consuming a lot of information. I use the word consume – and not read – as there is plenty of evidence that suggests that consumers scan instead. Regardless many of the two to three sentence answers are not sufficient in fulfilling the desire for content.

2. Search engines prefer pages that are thematic; pages that contain one theme or one keyword. This makes it easier for Google to crawl as it immediately establishes what the page is about. Traditionally, FAQ pages are created with several themes. This becomes confusing.

Having seen what’s wrong with traditional FAQ pages let’s look at how we can effectively create them.

Tip #2 What Questions are Customers Asking?

Start with establishing what pertinent questions your potential customers are frequently asking. You don’t want to guess here. These need to be actual questions or concerns from your customers. Start by scouring emails your customers have sent you in the past few months.

Braveen Kumar who is a writer for Shopify recommends that you “focus on relevance, utility, and opportunities to turn that question into a path to further engagement or conversion”. Before you consider answering these questions create a single page with all the questions.

Tip #3 Create One Page With all Your Questions

“But you just said that traditionally companies list all questions on one page?”  I know what I’m saying here may feel counter-intuitive but just bear with me. Create one page with all the FAQ questions listed.

Tip #4 Create Categories For Easy Navigation

If you find that your list extends beyond 15 questions, you might want to break all your questions into categories. This makes it easy for visitors to navigate your page. Including a search box to further improve navigation, especially if you have many categories and questions.

Tip #5 Hard Link To Individual Pages

Now instead of answering each question individually on your FAQ page, insert a link to a separate page. By hyperlinking to the answer on a separate page you ensure a one-page theme which as we’ve established is more search engine friendly. The chances are that consumers will also stumble across your site when they search for industry-related information, and not just information specific to your brand.

Tip #6 Link to Blog Posts

Consider hard-linking from questions to blog posts that answer the questions. This is a strategy that Marcus Sheridan from The Sales Lion recommends. Once they’re reading your blog post, you have an additional opportunity to encourage some form of action, whether it be signing up for your newsletter, or giving them the option to click on internal links. This slowly guides them on their purchase journey.

Tip #7 Include a Call-to-action

Another option is to turn your page into a valuable sales tool,  by including a call-to-action to sign up to receive an e-book that answers these questions. Again you’re encouraging the potential customer to take some form of action.

Tip #8 Answer Questions in a Personal Manner

If you’re linking to individual pages always answer the questions in a conversational style. Make it personal. Let them know there is a human being on the other side. This will help in building a relationship.

Avoid any technical jargon that’s hard to understand. If it’s too technical and difficult to understand, you may confuse the customer even further, ultimately losing a potential sale.

If you have and can afford a copywriter use them to ensure your writing is up to scratch. If not, read and re-read. Send to friends to double check. You want to make sure that you miss any grammar mistakes, that your sentences aren’t too long and that you make use of active and not passive voice.

Free online tools like Grammarly and Hemmingway Editor can help. Grammarly assists with spelling and Hemmingway aids with sentence construction and the use of active vs passive voice.

Tip #9 Create a Clean Layout

In terms of layout, we’ve already alluded to creating categories. For example, depending on your product or service you’re offering you might have an ordering, exchange, payments or even shipping category. Make your questions stand out, perhaps by making them bold or in larger text and then link to separate pages or blog posts on your site.

Tip #10 Study Other FAQ Pages for Ideas

To tie this all up, I thought I’d leave you with some examples of FAQ pages that put into practice what we’ve discussed here. Naturally, they will all be slightly different in terms of their design, but each of these perfectly mimics what we’ve discussed.

Example 1: 99 Designs

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They have different categories and a search box for ease of navigation. All questions are also hard linked to separate pages for added SEO juice.

Example 2: Pinterest

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Pinterest also follows a minimalistic approach, the design is colorful and inviting.

Example 3: Sound Cloud

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Soundcloud doesn’t make use of any specific categories, but they maintain a minimalist feel and hard link to separate pages.

Do  you have a FAQ page?

7 Ways Kit Will Boost Your Shopify Store Growth

All over the world, small business owners like yourself are faced with the similar, yet unique challenge of growing their business. Often the issue isn’t that their product or service isn’t good enough, it’s simply that they don’t dedicate enough time to marketing. And this can be due to a combination of factors. Firstly, there’s a lot vying for their attention and they simply have limited time at their disposal, with an unlimited amount that needs to get done. Secondly, they lack the budget. And lastly, they may even lack the know-how about how to market online. I’m currently seeing this first hand with a friend of mine who’s struggling to make sales. He’s struggling to grow his business.

The harsh reality is, if you’re not marketing and selling, you will fail, no matter how great your product is. The question then is: How do you overcome this? While there may be many different answers to this question, we found a Shopify App called Kit that can help you grow your online Shopify store.

What is Kit?

Kit is a virtual employee that solves the above problems faced by small business and solo-entrepreneurs. Here’s an introduction to Kit on the Shopify website.

“I’ll communicate with you via SMS, Facebook Messenger, or Telegram. I’ll send you a text, ask you a couple questions to learn about your business, make suggestions for marketing initiatives, and all you have to do is say “yes”. It’s really that simple!”

Kit is a professional, personal marketing assistant. It will send you a text on a daily basis with marketing suggestions. Kit integrates with your Shopify store and handles all of your marketing efforts. From email marketing, Facebook and Instagram advertising, to winning over potentially lost customers due to cart abandonment, Kit does it all. And it doesn’t only do what you say, it thinks ahead and makes recommendations. Watch the video below to learn more:

Such is the power of kit, that one client – cited in an article by Shopify on Kit and it’s benefits -saw a 220% return on his advertising spend. That’s nothing to sneeze at. Now that you have an idea of what Kit is and how it can solve your problems let’s jump into the specifics of what Kit can do for you.

1. Kit Helps You Grow Your Facebook Fans

We’re not talking about fake likes. You know those ones that pages get from click farms (yes, it’s a real thing)? You know those ones where you have someone who seemingly isn’t even in your target market liking your page? I’m sure you do.

Rather Kit focuses on capturing an engaging audience and will build this from 0-100, from day one. This is also important as Facebook uses this as a basis to determine what sort of customers you’re targeting in the future. These customers are also known as your Lookalike Audience.

2. Kit Helps You With Ad Targeting

Kit then will help you target these Lookalike Audiences. Targeting the right audience is crucial for your ROI, and ultimately the success of your business. All you have to do is tell Kit what you want to accomplish with the ad and how much you want to spend. This applies to both Facebook and Instagram advertising.

3. Creates Facebook and Instagram Ads that sell

Create Facebook advertisements by simply answering three simple questions pertaining to whether you’d like to run the ad, what product you want to promote and what your budget is. Together with information Kit pulls from the store, Kit creates a preview of the ad, which you can approve or make further tweaks to. Kit also creates previews for Instagram advertisements based on the same information.

4. Posts Facebook Updates to Boost Your Online Presence

Aside from creating ads, Kit can also assist with publishing Facebook updates on your behalf. This automates your marketing, saving you time and giving you peace of mind knowing your business growth is taken care of, and in good hands.

5. Helps With Cart Abandonment

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Statistics show that 67.45% of online shoppers abandon their carts before making a purchase. Now imagine if you could convert these potential customers? It’s possible with Kit. Let me explain.

Kit Seamlessly integrates with other Shopify Sales Apps; one such app being Kit Kart. Kit Kart will send you an SMS notifying you of the previous day’s abandoned carts. By simply replying with a “Yes” to allow for follow-up e-mails, Kit Kart will send emails to all customers who abandoned their carts, giving them a slight push to make a purchase. Kit Cart is only available if you upgrade from the basic plan ($10/month) to the pro plan ($24/month).

6. Kit Integrates With Other Shopify Apps

Integration with other Shopify Apps takes place through an app known as Kit Skills. By integrating with other Shopify Apps, you don’t find yourself jumping between apps. Your marketing efforts with Kit will be taken to the next level with app integration. Here are three (among others) apps – in addition to Kit Karts- that integrate with Kit:

  1. Retargeting on Autopilot – turn visitors into customers through re-targeting ads on Facebook and Instagram
  2. Product Discount – we discussed this in a post on “5 of The Best Shopify Sales Apps“. But just to recap, the idea is to sell more on your online store through price reductions. It’s the number one Shopify Sales App.
  3. Pop-ups – build your email list, drive conversions, and reduce cart abandonment with this app by Justuno.

7. Helps You Prioritize and Accomplish Goals

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Kit helps you prioritize with Kit Goals. Kit Goals will help you set goals based on your unique business needs and works with you to achieve these goals. For example, if you want to increase your sales by 15% – you can simply tell the app you want to do this and Kit takes care of the rest.

Final Thoughts

Kit is a powerful tool to help you – the solo-entrepreneur and/or small business owner. Because let’s face it you face unique challenges. You have a lot on your plate, your budget is tight, and often you simply lack the experience to grow your business.

Not only will Kit help with your marketing efforts, but it will free up time to focus on other important business activities e.g. inventory management, building partnerships, and creating new product lines. And with seamless integration options with other apps and smart technology that recommends certain marketing efforts before you’ve thought of them, Kit is an indispensable tool to drive your Shopify store growth.

Have you tried Kit?

5 of The Best Shopify Sales Apps

You need to do more than just drive traffic to your site and engage visitors. You need to convert them. And this can, at times, prove difficult. With many Shopify Apps available it can be hard to decide which ones to use to increase your conversions. Luckily for you, we’ve curated a list of 5 of the best Shopify Sales Apps to skyrocket those sales for you.

#1 Fomo: Play on the “Fear of Missing Out”

Best Shopify Sales App

Fomo (formely Notify) is short for “Fear of Missing Out”. I’m sure many of you have experienced this in your lives. You attend a party because everyone is going. You buy a certain product because everyone is buying it. The Fomo Shopify App bases itself on this principle.

While shoppers are shopping a small little pop-up enters the screen to notify the shopper that someone else has purchased this product. It creates the perception of a busier storefront. This sells.

Imagine you in a new town and you’re deciding on where to eat. Would you rather eat at a busy restaurant or one where there are no customers? Probably the former because in your head you’re thinking, “Why are there no customers at that one restaurant? Is there something wrong with this place”. Such doubt is a shopping deterrent.

To illustrate the value this Shopify Sales App provides, here’s an example cited on the  Shopify website:

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Price: $14.99/month

** Free trial: Yes, 7 days.

#2 Product Discount: No More Coupons!

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Product Discount is the number one Black Friday and Cyber Monday Shopify Sales App. As the name suggests, Product discount works on the principle of offering your customers price reductions.

With this Shopify Sales App you’re able to:

  1. Create specific sales for certain products, store segments or the entire store.
  2. Schedule future sales for the weekend or holidays. Do it once and forget about it.
  3. Create a live sales countdown clock  and drives sales by virtue that they run for a limited period.
  4. Create storewide sales without coupons.

With many sales apps working on the principle of coupons, you may be thinking how this app actually works, and what’s the benefit? Let me explain.

When you run a sale, the Product Discount app automatically adjusts the price for every sale item. It then includes the old price for comparison to the new sales price in the “compare at” field.

When a potential customer now visits your store, they instantly know the sale is on. You, in turn, do not run the risk of the potential customer leaving because they weren’t aware of the sale.  And of course, you have higher conversion rates.

Price: $99.99, once off

**Free trial: not clear, but a demo website is available.

#3 Beautiful Abandon Cart Emails: Recover Abandoned Carts

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Cart abandonment is common. Very, very common! In fact, statistics show that  67.45% of online shoppers abandon their carts before they buy. A staggering figure indeed.

Beautiful Abandoned Cart Emails is a Shopify Sales App that lets you recover these potentially lost sales through automated emails. Here are a few features of this gem of an app:

  1. Email automation. Simply choose when to send emails and watch the orders roll in.
  2. Product images of the abandoned product are automatically pulled into the email
  3. Ability to include a second follow up mail.  Sometimes customers need an extra push. Sometimes emails get lost  in littered email boxes, where they’re forgotten forever. Not anymore!
  4. You’re able to track everything.
  5. Each email is customizable, whether it be text, the logo, or even the subject line.
  6. Coupon functionality. Include a discount code to encourage them to recover the order.

Price: $9/month

**Free trial: yes, 14 days.

#4 Referral Candy: Tap Into Influential Personal Networks

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Referrals are highly influential. How often do you do something based on a recommendation from a friend or a family member? I’d say fairly often because you value their input. You trust that information because it came from a credible source; someone close to you.

Now imagine being able to tap into the personal networks of your customers. It may seem a bit more difficult to do this online, but with Referal Candy it’s possible

By offering discount codes to customers who successfully refer you, you access these networks and drive new customers to your store. Referral based discounts work because they give your customers an incentive. And people are naturally more inclined to do something when there’s something in it for them. The app’s easy to install, setup, and manage referral programs.

Price: $25/month

**Free Trial: Yes, 30 days.

#5 Bablic: Tap Into New Markets

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The Bablic Shopify Sales App is a professional website translation tool. You’re able to make your website accessible in multiple languages. And creating a multilingual website is more important for your conversions than you think. Research shows:

  1. 73% of internet browsers aren’t English.
  2. 72.1% of users browse in their own language.
  3. 56.2% say browsing in their language is more important than price.
  4. 46% say they don’t buy products or services in foreign languages.

The above stats should tell you one thing: you’re losing potential customers if your site is not multilingual. Having a multilingual site means:

  1. You’re tapping into new markets.
  2. You’re ranking for keywords that your competition isn’t ranking for.
  3. You’re improving your search engine visibility.
  4. You’re driving traffic.
  5. And foreign customers who arrive at your site who can’t speak English feel comfortable. They’re now able to shop in their own language.
  6. You’re ultimately converting more customers.

Bablic offers professional and manual translations. You don’t have to be a tech geek to install and master it. All you do is paste a line of code into the header of your site. That’s it.

Price: $24/month

Free Trial: yes, 14 days.

What Shopify Sales Apps do you use?

11 Killer Shopify Apps That Will Help You Grow Your Business

Shopify currently has over 1200 Shopify Apps available for download in their App Store. With such a vast choice, it can be difficult to decide which Shopify Apps are useful or not. We’re here to help. We’ve curated a list of 11 killer Shopify Apps that will help you grow your business.

The Shopify Apps listed are either completely free, free for a trial period, free with the option to upgrade or free with in-app purchases. The apps covered relate to four business growth categories:

  1. Marketing
  2. Sales
  3. Social Media
  4. Customer service

Marketing

#1 MailChimp – E-mail Marketing

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If you think e-mail marketing is dead, think again. Google this topic to see the many articles highlighting it’s power. It’s still a highly effective marketing tool. According to the Direct Marketing Association, it offers a 4.300 percent ROI. An E-mail Marketing tool then, is a must have. It’s essential for customer communication and business growth.

Consider The MailChimp Shopify App.  All customers and sales data is automatically added to Mailchimp. You’re able to automate workflows, up-sell, and create targeted campaigns based on unique shopping behavior. For example, you can send a follow-up e-mail after a customer purchase where you recommend similar products. All in all, the MailChimp Shopify App is a powerful tool and more so when used with your Shopify Store.

#2 Sweet Tooth – Loyalty Programs

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Creating loyalty programs drive sales long after the initial purchases. The 10 000 +merchants that use this App realize a 15% year-on-year increase in revenue and a 20% increase in repeat purchases.

Sweet Tooth allows you to setup and manages your own reward program. It rewards for referrals, purchases, social follows and more! Such is the confidence in the app, that the makers base the pricing model on actual growth in the loyalty program.

#3 Plug in SEO – Optimize Your Site So People Can Find You

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SEO is vitally important. If you’re not showing up in search engines or ranking, how do you expect consumers to find you? There are currently over 86 000 store owners that use Plug in SEO. The free version provides instructions, code, and e-mail alerts about what needs fixing.

This app checks all the essentials i.e. meta descriptions, titles, speed, blog post structure and more. For more extensive features we recommend upgrading to a Plus Plan for $20 per month. But the free plan is perfect for small businesses and the one man show:

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Sales

#4 Facebook Store – Create an Extra Sales Channel

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Add an additional sales channel with the Facebook Store App. This creates the opportunity to sell from within Facebook and you’re also able to add a Shopify Tab in your Facebook store.

This presents more opportunities to increase traffic to your Shopify store and improve sales. Aside from an added sales channel, social sharing is easier. Products sync automatically between the two channels.

#5 Better Coupon Box – Increase Social Media Followers Through Coupons

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People enjoy nothing more than a sweet deal. Better Coupon Box allows you to to create customizable coupon pop-ups for increased conversion and sales.

Offer discounts in exchange for social media followers and customize the forms according to your unique requirements. Integrations with e-mail marketing services – e.g. Mailchimp – are seamless.

#6 In Cart Upsell – Increase Basket Size at Check Out

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You want to maximize your revenue at every possible opportunity, of this, I have no doubt. This means up-selling where you can. With the Shopify App, In Cart Upsell, you can do exactly this.

It shows Non-invasive discounts to shoppers right before check-out. The main goal is to increase basket size and sales for you. The app bases pop-ups on a shopper’s cart and the “bank” of offers you’ve set-up in the back-end.

Social Media

#7 Check Out Hero – Increase Social Media Referrals

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As with In Cart UpSell, Check Out Hero, aims to maximize the final stage of the buying process. The difference is that with Check Out Hero, the goal isn’t to increase sales directly on the spot.

Rather Check Out Hero offers an incentive – e.g. a discount – if shoppers share via Facebook or Twitter. The idea is that the social media referrals justify passing a discount on to the shopper.

#8 Add Shoppers Social Share Buttons – What shares are generating sales?

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What is the value of a like? The Add Shoppers Social Share buttons close the loop between engagement and sales. You can analyze shares per product, see who’s sharing and which shares are leading to sales. Analytics, ROI tracking, and socials share buttons are all free. There are a remaining 9 in-app-purchases

#9 AddThis – Enable Sharing Across the Web

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Used by over 12 million domains worldwide in over 70 languages AddThis is one of the most popular social media sharing tools. This Shopify App allows your visitors to share your content to over 300 hundred social media networks. You’re provided with tools to measure what’s being shared, how it’s being shared and when it’s being shared.

Customer Service

#10 Tidio Chat – Solve Customer Problems and Improve Your Bottom Line

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Live chat allows you to please your customer by solving their problems on the spot. No longer do they have to wait in long queues or on the telephone. It speeds up your customer service. Live chat also directly affects your bottom line. According to Nate Johnson of PlasticPrinters.com live chat rakes in an extra $65000 per month for their business.

Tidio Chat is one such live chat app. It’s simple to install and integrates with your pages within seconds. The app is available on IOS, Android, and Desktop meaning you’re always connected to your store to assist customers. A free trial is available, thereafter it’s $12/month.

#11 Help Center – Reduce Customer Services Queries and Drive Traffic

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Whilst live chat is one way to help customers, why not consider a FAQ page? The Help Center Shopify App allows you to create an attractive, branded FAQ page. This can reduce support time spent on requests by 30%. It’s also a smart move from an SEO point of view.

By including answers to questions people frequently ask, together with relevant keywords, you’re providing content that solves people’s problems. Content is, after all, your most important aspect of your SEO. In fact, Google prioritizes it. So what are you waiting for? Get building? Creating a FAQ page to not only improve your customer service but drive traffic.

PRO TIP

Don’t forget about the Bablic Shopify App which allows you to easily translate your Shopify store. Take advantage of our 14-day free trial, no credit card required!

Bablic Shopify Translation

There we have it, 11 of the best Shopify Apps to help you grow your business. For further apps, be sure to visit the Shopify App Store. What other apps do you use?

21 Money-Making Responsive Shopify Themes 2016

Best Shopify Themes

Every month thousands of merchants look for “the best Shopify themes” to enhance their Shopify store’s look in order to hopefully increase website conversions. Selling on Shopify but not willing to dish out money for a Premium theme? No worries, we got you covered with some free Shopify themes for 2016 as well! While there aren’t many free Shopify themes, there are some really excellent ones that you can use to get up and running. Check out our 21 favorite, money-making, Shopify themes for 2016!

1. Brooklyn

free Shopify theme that can be used to create a modern-looking store no matter what you are selling. Ideal for smaller stores, 20 to 50 products. The theme offers good features including edge-to-edge homepage, dynamic product page, amazing responsive and user-friendly design, unique typography and much more. It is currently our number 1 because it is simple, effective and it fits perfectly with design philosophy. You can get it for free, just click here.

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2. SimpleGreat – Premium Responsive Shopify Theme

SimpleGreat is a universal multipurpose 100% responsive Shopify theme with built-in Blog for any kind of shop with modern design and powerful back-end. It is created using the latest HTML5 and CSS3 features so design bugs should be a thing of the past. The extensive admin panel with easy navigation and dozens of configuration options helps you somewhat easily attain a fairly customized Shopify store. It costs 59$ and you can buy the theme here.

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3. Lookbook – Retro

Lookbook Retro has a fully touch-friendly design, which allows you to scroll sideways on devices that support scrolling. This allows for a beautiful showcase of your products to all of your tech-savvy customers. It supports customer accounts, drop-downs and has a fantastic slide-out cart. It is best for shops with high-resolution photography. It is better than other themes because its full-page design focuses on the product and nothing else. Checkout is as simple as it can get. You can use this theme for free if you click here.

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4. New Standard – Sepia

This theme is ideal for selling any type of product. New Standard is a responsive theme with a clean and minimalist design. It comes with standard features including mobile-optimized responsive layouts, a slideshow, featured collections, products, and more. It’s simple, clean and looks great. It is free and you can get it here

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5. Milan

Another upscale theme for Shopify is the Milan theme. It is ideal for high-end products like expensive menswear or luxury accessories like watches and rings. It is a trendsetting, cosmopolitan theme with a striking presence. The classic vibe of Milan is coupled with advanced features for easy management of an online store. It costs 160$ and you can buy it here

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6. Blockshop

The Blockshop theme draws on flat UI design – boasting spacious, customisable layouts with a minimal user interface that endures trends with simplicity and style. Blockshop is a unique, premium Shopify theme, which is perfect for emerging and established businesses, start-ups, boutiques and artisans. It is made for everyone and built to sell anything. It costs 140$ and you can get it here

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7. Supply

Supply theme is excellent for new stores focused on jewelry and luxury items. The dark theme goes well with royal, prestigious, items. It is best because it is designed to make it quick & easy to browse through all the categories and products that your store has to offer. The theme features include prominent navigation, multiple homepage collections, sidebar filtering, and easy integration with the Product Reviews app which we suggest using in order to increase your conversions using social proof. It is fully responsive, simple, well-thought, beautiful & features nice cart functionality. Best part is it’s free. Click here and the theme is yours for free

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8. Simple – Light

This theme for Shopify is another simple, but very effective template that can be used for your online store. Sharing design elements from Simple – Beauty, this theme includes a zoomable product preview option and a simple website layout. It is a free ecommerce theme officially supported by Shopify. It can work as well on mobile devices as it does on large monitors. It features sleek animations, easy to customize settings, and a sidebar navigation with dropdown menus. Get your theme here for free

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9. Weekend

The Weekend is one of the most impressive themes in the Shopify theme center. It offers top quality responsive layout that can improve on the idea of creating a fully-furnished theme with amazing visuals. Large, full-screen images make this theme look friendly on mobile devices including the iPad and iPhone, as well as Android. This theme also offers excellent “add-to-cart” functionality. The functionality can easily be used by the store owner to sell his/her items. With great support, excellent customization option and grid system. It costs 160$ and you can buy it here.

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10. Everything – Multipurpose Responsive Shopify Theme

Everything is a Multipurpose Responsive Shopify Theme with modern, clean style design. It is fully responsive, include 22 different homepage layouts and unlimited colors. It looks stunning on all types of screens and devices. It is great as a starting point for your more custom projects. Easily considered one of the best Shopify themes for 2016it will run you 56$ and you can get it here.

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11. Pop – Toy

Pop is a free Shopify theme collection that includes a total of 2 free themes – Pop Bone and Pop Toy. The best thing about Pop – Toy Shopify template is the “kid friendly” design, soft colors and a nice featured products section. The design itself is very simple but beautiful. Get if for free here.

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12. Classic – Sharp

It is ideal for stores with large inventories, because the theme Classic is designed with the traditional ecommerce merchant and consumer in mind. The theme features a large sidebar that can be used to feature multiple levels of navigation and custom content like ads or promotions. Classic also includes a responsive design, a rearrangeable homepage and 3 modern styles to start with. Bring some color in your life! Try it for free here.

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13. Bewear – Fashion Responsive Shopify Theme

Geared towards the fashion industry, the Bewear Shopify Theme offers to you 2 different kinds of lookbooks, fully designed in detail and responding to the needs of these kind of subpages. You can add nice pics of looks to category header pages and invite the client to blog pages where he can get inspired – everything to make the client stay on your website and enjoy the time spent. The theme is yours for 56$ and you can get it here.

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14. Everest – Multipurpose

This theme is inspired by modern e-commerce designs. It’s best suited for any store including fashion, furniture, lingerie, technology, accessories etc.  You can get it for 56$ here.

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15. Qrack Theme

Qrack – Responsive Shopify Theme with Mega Menu is a modern, clean and professional Shopify theme and it comes with a lot of great features that would take you months to develop. It is fully responsive, it looks stunning on all types of screens and devices. It includes easy to set up to your Instagram feed and Twitter widgets. Qrack theme is yours for 56$, buy it here.

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16. Queen – Responsive Shopify Theme

It is great theme because it has piles of customization options, as well as quick and reliable support. It is highly recommended if you are using Shopify and want a powerful, feature-rich theme. It will cost you 56$ and you can get it here.

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17. Avenue

Another amazing fashion theme for shopify is the Avenue – Responsive Fashion  Theme. It brings you a very nice and neat design. Your online store is going to be so fascinating that once visiting the site, your customers will hardly take their eyes off. Buy it for 56$ here.

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18. Parallax

Featuring a special layout that will easily help you define a modern, fashionable look for your shop. Other notable available functions are the blog, product image effect and the dropdown menu which allows better navigation for larger Shopify stores. You can buy it for 56$ here.

paralax

19. Minimal – Fashion

Minimal fashion theme is clean, fully responsive (it renders perfectly on desktop and mobile devices), and includes multiple, enlargeable product previews. It also allows you to add a “Sale” icon to any individual listings, which is a nice and conversion-enhancing touch. It’s packed with great features that you can customize according to your brand including the background layout, typography, product and collection views, navigation, color schemes and images. Get it here for free.

minimal

20. SAN_FRANCISCO Responsive shopify theme

Another great-looking Shopify theme is San Francisco. It exudes a fanciful treatment of what e-commerce shops should look. The fun and pleasing earth tone pastel colors will win the hearts of your customers. The advanced features of this theme also makes it a delight to use. This theme offers in-depth customization but the default design is already pretty and functional. This theme costs 160$ and you can buy it here.

san francisco

21. Salt Yard Theme

Salt Yard is a dynamic theme for Shopify. It comes with Live Search feature so customers can quickly find the items they want to buy. The homepage layout can be changed in a modular fashion, features or content areas can be toggled on or off. This theme also supports insertion of custom HTML codes. You can buy it for 180$ here.

yard

Those are our favorite responsive Shopify themes for 2016, we hope one of the above themes will help you achieve a more professional brand image as well as eventually a better conversion rate once your chosen Shopify theme is properly integrated.

If we missed any Shopify theme you’d like to recommend go ahead in the comments, we’ll keep posting about the best Shopify themes once in a while since new ones are launched almost daily!